"Marketing Burnout" - One Author's Solution

3:49 PM Posted by Beth Reinke


As a writer, you love to write. You are happiest sitting at your computer or with a notebook and pen, typing or scribbling as the words flow from your brain to your fingertips. You thrive on being alone for a large chunk of the day, writing and reading, researching and e-mailing.

Then it happens. You get an acceptance! Some time passes and soon you hold your published book your hands. Yay, now you can sit back and watch the sales roll in, right? Uh, no.

Many wannabe writers don't realize that when your book is published by a small publisher, most of the marketing will fall to you, the author. There is an unbelievable amount of work involved in getting your book into the hands of folks who will enjoy reading it. In fact, it's so much work that sometimes authors burn out.

Any writer will tell you that having your published books to market is a tremendous blessing. But sometimes you may need to take a step back and slow down. Taking a break from marketing can revive your strength and renew your enthusiasm for the task.

Read what author Katie Hines has to say about "marketing burnout" and taking a break: http://katiehines.blogspot.com/2010/09/have-you-had-it-with-marketing.html
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